Marketing Executive

Job description
Our private training Academy requires a talented marketing executive who can help promote our college and our students whilst maintaining our company brand standards. This is a varied role where you will work closely with our proactive sales teams to contribute towards business growth and brand awareness. You will also be required to work alongside and support the promotion of other departments such as our education and creative teams.

You will have a design/marketing background and will hold a relevant degree or qualification with 2-3 years’ experience in marketing. You will possess excellent project management skills with knowledge of various types of advertising types.

Job Summary

Managing communication with external agencies such as PR, advertising & paid media

Manage and distribute ad spend budgets

Create email communications including idea creation, copy and basic design

Design and distribute SMS campaigns

Managing existing online content to ensure it is current and in date

Co-ordination, management development of digital and print content

Liaising with Social media Manager on social calendar

Managing marketing plan inline with enrolments team yearly calendar

Essential Experience

Experience of managing paid digital campaigns via Facebook and/or Google

Experience with website content management systems, wordpress, woocommerce & shopify

Experience with email marketing systems such as mailchimp

Excellent time management and organisation skills

Desirable Skills & Experience

Demonstrable email marketing experience – creation, management & reporting

An eye for design and an understanding of clean, balanced creative

Knowledge of photo/video creation and editing would be advantageous

Excellent written and spoken English

Flexible and adaptable approach to working hours

Experience using Adobe creative cloud

Eagerness to learn and adapt to changes

On the job training and development will also be provided.